En el grupo de discusión de Linkedin : "Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators" Patricia McGuinness (http://www.linkedin.com/pub/dir/Patricia/Mcguinness ) estableció una discusión sobre las cuales eran las mejores herramientas Low coast de Marketing, con el título : What is the best low cost Marketing tools you have used?. Multiples miembros del grupo ofrecieron su experiencia, a continuación transcribo la aportación de John Jantch ( http://johnjantsch.com/ http://www.linkedin.com/in/ducttapemarketing ) dado los interesantes enlaces que aporta.
"Holly's focus on relevance & analysis is spot on. Low-cost doesn't mean low ROI if your efforts don't result in any measurable return. That being said, there are low-cost tools available to small business owners which can keep costs low including: www.pitchrate.com - a free elevator pitch tool which helps you develop your 30-second pitch, then post it on the site www.mailchimp.com - offers a free version of their email marketing system to small businesses www.dimdim.com - free online collaboration tool, similar to webex, which allows you to host and record online webinars or conduct virtual meetings www.crowdscience.com - offers a free media kit development tool to quantify / qualify your online traffic for advertisers.
Check out http://www.shoestringsmallbusiness.com for more free tools and trials available for small business owners".
John Jantch
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